Wednesday 24 April 2013

3d homework

Directors on 3d
social - everybody feels uncomfortable wearing 3d glasses, which makes them less popular for certain people.
technology - despite 'extraordinary work' being carried out in 3d, Danny Boyle doubts the technology will survive.
Martin Scorsese says - 3d is special with that extra element.

'Pacific Rim' to get 3d conversion
economic - other big budget production companies aren't spending money to do 3d post-modern films, but warner bros isn't.

Kermode: 2d or not 2d?
How 3d works:
In 3d you can tell whether something is further away and with 2d you can't.
3d glasses take 3d pictures and turn them into 2d so there is no point in watching a 3d film.
3d is supposed to draw into the drama and it isn't about things that point out at you
technology: films are better in 2d as the image is clearer and brighter and not alienated by the 3d glasses.
cameras developed by NASA.
2009 was the year of 3d - when 3d looked like it could be the future of the cinema 
3d is all about the image, it doesn't add to the story/drama, it can't do that much

Resurgence of 3d
online movie piracy:
you can't watch 3d films at home
The industry is the problem for online movie piracy, and the consumers aren't. Hard copies are taken from somewhere within the industry so the public are not to blame.

3d is not the answer to cinema's problems
people are being ripped off
tech: Avatar used 3d as a cinematographic tool
social: audiences for films in 3d are projected to decline in 2013, first drop since 3d exploded with Avatar in 2009. ground breaking digital 3d technology
having to wear glasses puts people off the idea of 3d viewing
economic - avatar became the biggest grossing film of all time

people now have HD smart/3d enabled TV's therefore don;t need to go to the cinema and watch 3d films


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